Track custom campaigns parameters

Enter The Website URL And Campaign Information

Fill out the required fields (marked with *) in the form below, and once complete the full campaign URL will be generated for you. Note: the generated URL is automatically updated as you make changes.

UTM URL Generator

More Information And Examples For Each Parameter

The following table gives a detailed explanation and example of each of the campaign parameters.

01. Campaign Source
utm_source

Required

Use utm_source to identify a search engine, newsletter name, or other source.

Example: google

02. Campaign Medium
utm_medium

Required

Use utm_medium to identify a medium such as email or cost-per- click.

Example: cpc

03. Campaign Name utm_campaign

Required

Used for keyword analysis. Use utm_campaign to identify a specific product promotion or strategic campaign.

Example: utm_campaign=spring_sale

04. Campaign Term utm_term

Optional

Used for paid search. Use utm_term to note the keywords for this ad.

Example: running+shoes

05. Campaign Content
utm_content

Optional

Used for A/B testing and content-targeted ads. Use utm_content to differentiate ads or links that point to the same URL.

Example: logolink or textlink

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